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Home of the SWANK: The Great Outdoors

In the second edition of our proprietary study revealing how today’s SWANK approaches home ownership, we take a deeper dive into how these women approach their outdoor living spaces. We will reveal four key truths to keep in mind when connecting with this powerful consumer segment so that your brand is at the forefront of their minds while creating their own Great Outdoors.

Kathryn Hiatt About the Author
Kathryn Hiatt Former Strategic Planner

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